First Heartland Consultants, Inc.

Q2 2026 13F-HR Holdings

Location
Lake St. Louis, MO
Holdings as of
6/30/2026
Date filed
7/8/2026
Form type
13F-HR
Num holdings
589
Total value ($000)
$1,545,228
Net value change ($000)
+239,968 (18.4%)
New positions
86
Sold out positions
20
Turnover %
4.2%
Sector allocation + QoQ delta (equities-only)

Snapshot: Change Analysis

Compared to Q1 2026
Methodology: sector metrics are equities-only; instrument mix chart is ex-options; options exposure is shown separately. Why this matters.
Top Adds (Value $000, Stocks/ETFs)
SPYM 13,753 29.7%
PSC 10,572 NEW
QQQ 9,914 28.3%
IWM 8,333 164.9%
ACIO 7,364 16.0%
SPYG 7,349 31.5%
SPY 6,977 28.4%
IYM 6,852 2537.8%
RDVY 6,779 20.7%
IJK 5,430 759.4%
Top Reduces (Value $000, Stocks/ETFs)
OSCV -7,427 -34.1%
IYF -3,664 -100.0%
DDTJ -1,900 -89.3%
EFV -1,340 -53.6%
QUAL -1,208 -66.9%
TAXF -1,150 -45.1%
CGIC -1,139 -8.6%
JAVA -1,023 -36.3%
IAGG -956 -100.0%
DOL -946 -30.6%
Instrument mix + QoQ Δ (ex-options)
How this table is calculated: SEC VALUE ($000) is used as reported. For derivatives (PUT/CALL/WARRANT/RIGHT), SEC value represents reported underlying exposure, not premium cash paid/received. Column % is bucket-based: non-options share is calculated inside non-option total, options share is calculated inside options total. Details.
Filter:
Instrument:
Issuer Name Ticker Sector Industry Class History Value ($000) % Shares Shares Δ Shares Δ% Value Δ ($000) Value Δ% Principal Option Type