Keystone Financial Planning, Inc.

Q2 2014 13F-HR Holdings

Location
Cleveland, OH
Holdings as of
6/30/2014
Date filed
8/11/2014
Form type
13F-HR
Num holdings
47
Total value ($000)
$132,774
Net value change ($000)
+3,602 (2.8%)
New positions
1
Sold out positions
6
Turnover %
8.8%
Sector allocation + QoQ delta (equities-only)
Prev filing: 4/14/2014 Next filing: 7/31/2025 SEC filing

Snapshot: Change Analysis

Compared to Q1 2014
Methodology: sector metrics are equities-only; instrument mix chart is ex-options; options exposure is shown separately. Why this matters.
Top Adds (Value $000, Stocks/ETFs)
Unilever PLC 3,937 NEW
PEP 1,344 57.9%
PAYX 1,080 123.1%
AAPL 1,066 28.7%
WISCONSIN ENERGY CORP COM 1,051 73.2%
INTC 840 17.4%
SYY 718 16.8%
CSCO 652 13.9%
KO 489 11.3%
SHEL 477 10.5%
Top Reduces (Value $000, Stocks/ETFs)
COP -4,095 -100.0%
NVS -1,298 -100.0%
XOM -1,162 -44.4%
FHI -1,087 -100.0%
OXY -499 -100.0%
CLX -411 -100.0%
PFE -402 -8.0%
DEM -326 -100.0%
JNJ -309 -6.4%
BMY -246 -8.4%
Instrument mix + QoQ Δ (ex-options)
How this table is calculated: SEC VALUE ($000) is used as reported. For derivatives (PUT/CALL/WARRANT/RIGHT), SEC value represents reported underlying exposure, not premium cash paid/received. Column % is bucket-based: non-options share is calculated inside non-option total, options share is calculated inside options total. Details.
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Instrument:
Issuer Name Ticker Sector Industry Class History Value ($000) % Shares Shares Δ Shares Δ% Value Δ ($000) Value Δ% Principal Option Type