Advisory Alpha, LLC

Q2 2026 13F-HR Holdings

Location
Holland, MI
Holdings as of
6/30/2026
Date filed
8/11/2026
Form type
13F-HR
Num holdings
571
Total value ($000)
$4,076,742
Net value change ($000)
+417,799 (11.4%)
New positions
69
Sold out positions
43
Turnover %
1.1%
Sector allocation + QoQ delta (equities-only)

Snapshot: Change Analysis

Compared to Q1 2026
Methodology: sector metrics are equities-only; instrument mix chart is ex-options; options exposure is shown separately. Why this matters.
Top Adds (Value $000, Stocks/ETFs)
XLK 80,688 50.1%
SPYG 54,811 19.0%
SCHM 36,080 16.3%
SCHA 24,275 21.5%
SPYV 20,405 7.3%
SPDW 14,739 7.9%
XLF 10,737 11.4%
XLP 9,669 24.3%
DFAU 8,887 23.2%
NVDA 7,183 22.6%
Top Reduces (Value $000, Stocks/ETFs)
XLU -15,887 -52.3%
PAUG -6,985 -70.8%
DE -5,448 -72.5%
XLE -4,512 -23.0%
PJUL -2,933 -46.2%
SRLN -2,929 -3.1%
VRP -2,390 -49.6%
SCHB -1,967 -64.7%
XLC -1,658 -4.5%
SPLV -1,533 -69.5%
Instrument mix + QoQ Δ (ex-options)
How this table is calculated: SEC VALUE ($000) is used as reported. For derivatives (PUT/CALL/WARRANT/RIGHT), SEC value represents reported underlying exposure, not premium cash paid/received. Column % is bucket-based: non-options share is calculated inside non-option total, options share is calculated inside options total. Details.
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Instrument:
Issuer Name Ticker Sector Industry Class History Value ($000) % Shares Shares Δ Shares Δ% Value Δ ($000) Value Δ% Principal Option Type