Holland Advisory Services, Inc.

Q4 2025 13F-HR Holdings

Location
Ormond Beach, FL
Holdings as of
12/31/2025
Date filed
1/12/2026
Form type
13F-HR
Num holdings
45
Total value ($000)
$74,110
Net value change ($000)
+1,300 (1.8%)
New positions
3
Sold out positions
3
Turnover %
2.3%
Sector allocation + QoQ delta (equities-only)
Prev filing: 10/14/2025 Next filing: 4/7/2026 SEC filing

Snapshot: Change Analysis

Compared to Q3 2025
Methodology: sector metrics are equities-only; instrument mix chart is ex-options; options exposure is shown separately. Why this matters.
Top Adds (Value $000, Stocks/ETFs)
IVV 772 3.6%
IJH 524 3.1%
IJR 458 5.0%
MRK 248 NEW
DIA 205 NEW
B 203 NEW
AAPL 107 5.4%
AMGN 84 21.2%
CAT 83 20.1%
WMT 58 8.0%
Top Reduces (Value $000, Stocks/ETFs)
QQQ -645 -100.0%
HD -220 -100.0%
OKE -202 -100.0%
BRO -130 -18.8%
MSFT -113 -6.6%
MDLZ -66 -13.8%
MO -64 -12.6%
IWP -55 -4.4%
DELL -45 -11.3%
IWS -41 -9.4%
Instrument mix + QoQ Δ (ex-options)
How this table is calculated: SEC VALUE ($000) is used as reported. For derivatives (PUT/CALL/WARRANT/RIGHT), SEC value represents reported underlying exposure, not premium cash paid/received. Column % is bucket-based: non-options share is calculated inside non-option total, options share is calculated inside options total. Details.
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Instrument:
Issuer Name Ticker Sector Industry Class History Value ($000) % Shares Shares Δ Shares Δ% Value Δ ($000) Value Δ% Principal Option Type