Innovator ETFs Trust - ZAUG
Detailed investor-level table based on 13F positions.
Methodology:
Market value and % of portfolio use SEC reported VALUE ($000).
For PUT/CALL positions this reflects reported underlying exposure, not premium cash paid/received.
Details.
Rows: 0
| Investor | History | Status | Shares held | Market value ($000) | % of portfolio | Previous % | Rank | Change in shares | % change in shares | Source | Date reported |
|---|---|---|---|---|---|---|---|---|---|---|---|
| HighTower Advisors, LLC | History | Reduced | 331,774 | 8,834 | 0.01% | 0.01% | 1 | -17,611 | -5.04% | Q1 2026 | May 05, 2026 |
| Archer Investment Corp | History | Reduced | 258,920 | 6,894 | 1.47% | 1.89% | 2 | -54,922 | -17.5% | Q1 2026 | May 04, 2026 |
| CANANDAIGUA NATIONAL BANK & TRUST CO | History | No change | 142,234 | 3,799 | 0.34% | 0.34% | 3 | 0 | 0.0% | Q4 2025 | Jan 30, 2026 |
| CANANDAIGUA NATIONAL CORP | History | New | 142,234 | 3,787 | 0.34% | — | 4 | +142,234 | New | Q1 2026 | Apr 08, 2026 |
| TRUIST FINANCIAL CORP | History | No change | 134,764 | 3,588 | 0.0% | 0.0% | 5 | 0 | 0.0% | Q1 2026 | Apr 27, 2026 |
| AE Wealth Management LLC | History | Added to | 125,520 | 3,342 | 0.02% | 0.01% | 6 | +69,442 | 123.83% | Q1 2026 | May 13, 2026 |
| COMMONWEALTH EQUITY SERVICES, LLC | History | Reduced | 120,497 | 3,208 | 0.0% | 0.0% | 7 | -5,247 | -4.17% | Q1 2026 | Apr 27, 2026 |
| Kestra Advisory Services, LLC | History | Reduced | 104,285 | 2,776 | 0.01% | 0.01% | 8 | -3,629 | -3.36% | Q1 2026 | Apr 30, 2026 |
| Cetera Investment Advisers | History | No change | 64,538 | 1,718 | 0.0% | 0.0% | 9 | 0 | 0.0% | Q1 2026 | May 13, 2026 |
| Strategic Blueprint, LLC | History | Reduced | 59,992 | 1,597 | 0.09% | 0.1% | 10 | -5,473 | -8.36% | Q1 2026 | Apr 29, 2026 |
| CENTAURUS FINANCIAL, INC. | History | No change | 49,151 | 1,309 | 0.06% | 0.06% | 11 | 0 | 0.0% | Q1 2026 | May 18, 2026 |
| AssuredPartners Investment Advisors, LLC | History | Reduced | 48,285 | 1,292 | 0.14% | 0.19% | 12 | -1 | -0.0% | Q1 2026 | Apr 10, 2026 |
| OSAIC HOLDINGS, INC. | History | Reduced | 46,109 | 1,227 | 0.0% | 0.0% | 13 | -5,161 | -10.07% | Q1 2026 | May 15, 2026 |
| OLD MISSION CAPITAL LLC | History | Added to | 41,695 | 1,110 | 0.02% | 0.01% | 14 | +28,824 | 223.95% | Q1 2026 | May 15, 2026 |
| Brookstone Capital Management | History | Reduced | 41,167 | 1,096 | 0.01% | 0.02% | 15 | -10,638 | -20.53% | Q1 2026 | Apr 16, 2026 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | History | New | 38,094 | 1,014 | 0.0% | — | 16 | +38,094 | New | Q1 2026 | May 15, 2026 |
| KFG WEALTH MANAGEMENT, LLC | History | No change | 36,676 | 976 | 0.13% | 0.13% | 17 | 0 | 0.0% | Q1 2026 | Apr 20, 2026 |
| Ausdal Financial Partners, Inc. | History | Reduced | 36,241 | 964 | 0.04% | 0.05% | 18 | -1,418 | -3.77% | Q1 2026 | May 12, 2026 |
| Lineweaver Wealth Advisors, LLC | History | No change | 34,071 | 907 | 0.12% | 0.12% | 19 | 0 | 0.0% | Q1 2026 | Apr 08, 2026 |
| Cypress Wealth Services, LLC | History | No change | 29,725 | 791 | 0.11% | 0.11% | 20 | 0 | 0.0% | Q1 2026 | Apr 15, 2026 |
| Advisory Services Network, LLC | History | Reduced | 27,281 | 726 | 0.01% | 0.01% | 21 | -521 | -1.87% | Q1 2026 | May 15, 2026 |
| Continuum Advisory, LLC | History | Reduced | 26,117 | 695 | 0.07% | 0.07% | 22 | -321 | -1.21% | Q1 2026 | Apr 22, 2026 |
| CENTRAL VALLEY ADVISORS, LLC | History | Reduced | 24,035 | 639 | 0.17% | 0.19% | 23 | -58 | -0.24% | Q1 2026 | Apr 09, 2026 |
| Cornerstone Wealth Group, LLC | History | No change | 23,263 | 631 | 0.04% | 0.04% | 24 | 0 | 0.0% | Q1 2026 | Apr 22, 2026 |
| Comprehensive Financial Consultants Institutional, Inc. | History | No change | 22,016 | 586 | 0.17% | 0.18% | 25 | 0 | 0.0% | Q1 2026 | May 08, 2026 |
| RAYMOND JAMES FINANCIAL INC | History | Reduced | 21,971 | 585 | 0.0% | 0.0% | 26 | -40,140 | -64.63% | Q1 2026 | May 14, 2026 |
| Waverly Advisors, LLC | History | No change | 21,730 | 578 | 0.0% | 0.0% | 27 | 0 | 0.0% | Q1 2026 | May 15, 2026 |
| Cambridge Investment Research Advisors, Inc. | History | Reduced | 20,968 | 558 | 0.0% | 0.0% | 28 | -75 | -0.36% | Q1 2026 | Apr 30, 2026 |
| Integrity Advisory Solutions, LLC | History | Reduced | 19,558 | 520 | 0.07% | 0.29% | 29 | -56,946 | -74.44% | Q1 2026 | May 11, 2026 |
| RETIREMENT INCOME SOLUTIONS, INC | History | No change | 18,821 | 501 | 0.09% | 0.09% | 30 | 0 | 0.0% | Q1 2026 | May 04, 2026 |
| AdvisorNet Financial, Inc | History | Reduced | 18,623 | 495 | 0.03% | 0.04% | 31 | -8,366 | -31.0% | Q1 2026 | Apr 17, 2026 |
| Concurrent Investment Advisors, LLC | History | New | 18,519 | 493 | 0.01% | — | 32 | +18,519 | New | Q1 2026 | Apr 20, 2026 |
| Vantage Financial Partners, LLC | History | No change | 17,542 | 468 | 0.1% | 0.1% | 33 | 0 | 0.0% | Q4 2025 | Feb 03, 2026 |
| LPL Financial LLC | History | Reduced | 17,450 | 464 | 0.0% | 0.0% | 34 | -1,000 | -5.42% | Q1 2026 | May 06, 2026 |
| Csenge Advisory Group | History | New | 17,160 | 456 | 0.02% | — | 35 | +17,160 | New | Q1 2026 | Apr 30, 2026 |
| Pinnacle Wealth Management Group, Inc. | History | No change | 16,630 | 442 | 0.22% | 0.22% | 36 | 0 | 0.0% | Q1 2026 | Apr 14, 2026 |
| FC Advisory LLC | History | Added to | 14,851 | 395 | 0.12% | 0.11% | 37 | +84 | 0.57% | Q1 2026 | Apr 14, 2026 |
| Aegis Wealth Management, Inc. | History | New | 14,728 | 392 | 0.31% | — | 38 | +14,728 | New | Q1 2026 | Apr 20, 2026 |
| CAPTRUST FINANCIAL ADVISORS | History | Reduced | 14,720 | 391 | 0.0% | 0.0% | 39 | -1,518 | -9.35% | Q1 2026 | May 14, 2026 |
| EVOLUTION WEALTH MANAGEMENT INC. | History | No change | 13,435 | 357 | 0.26% | 0.3% | 40 | 0 | 0.0% | Q1 2026 | Apr 27, 2026 |
| COFG Advisors, LLC | History | No change | 13,425 | 357 | 0.09% | 0.09% | 41 | 0 | 0.0% | Q1 2026 | May 11, 2026 |
| FSA Advisors, Inc. | History | Added to | 13,277 | 353 | 0.23% | 0.2% | 42 | +2,669 | 25.16% | Q1 2026 | May 06, 2026 |
| Summit Wealth Partners, LLC | History | No change | 12,046 | 320 | 0.05% | 0.06% | 43 | 0 | 0.0% | Q1 2026 | Apr 17, 2026 |
| HOWARD BAILEY SECURITIES, LLC | History | New | 11,896 | 316 | 0.13% | — | 44 | +11,896 | New | Q1 2026 | Apr 23, 2026 |
| Mutual Advisors, LLC | History | No change | 11,798 | 314 | 0.01% | 0.01% | 45 | 0 | 0.0% | Q1 2026 | May 01, 2026 |
| First Heartland Consultants, Inc. | History | No change | 11,111 | 295 | 0.02% | 0.02% | 46 | 0 | 0.0% | Q1 2026 | Apr 08, 2026 |
| Soltis Investment Advisors LLC | History | No change | 10,516 | 280 | 0.02% | 0.02% | 47 | 0 | 0.0% | Q1 2026 | Apr 27, 2026 |
| BROWN WEALTH MANAGEMENT, LLC | History | No change | 10,281 | 273 | 0.07% | 0.07% | 48 | 0 | 0.0% | Q1 2026 | Apr 09, 2026 |
| Stratos Wealth Advisors, LLC | History | No change | 9,709 | 258 | 0.02% | 0.01% | 49 | 0 | 0.0% | Q1 2026 | Apr 28, 2026 |
| FIRST COMMONWEALTH FINANCIAL CORP /PA/ | History | No change | 9,608 | 255 | 0.04% | 0.04% | 50 | 0 | 0.0% | Q1 2026 | May 14, 2026 |
| ENVESTNET ASSET MANAGEMENT INC | History | New | 9,354 | 249 | 0.0% | — | 51 | +9,354 | New | Q1 2026 | May 04, 2026 |
| IMG Wealth Management, Inc. | History | No change | 9,286 | 247 | 0.16% | 0.16% | 52 | 0 | 0.0% | Q1 2026 | May 15, 2026 |
| Diligent Investors, LLC | History | No change | 9,000 | 239 | 0.06% | 0.06% | 53 | 0 | 0.0% | Q1 2026 | Apr 15, 2026 |
| Chicago Partners Investment Group LLC | History | No change | 8,518 | 231 | 0.01% | 0.01% | 54 | 0 | 0.0% | Q1 2026 | May 04, 2026 |
| Farther Finance Advisors, LLC | History | Reduced | 8,292 | 221 | 0.0% | 0.01% | 55 | -26,923 | -76.45% | Q1 2026 | Apr 07, 2026 |
| Main Street Financial Solutions, LLC | History | No change | 8,205 | 219 | 0.02% | 0.02% | 56 | 0 | 0.0% | Q4 2025 | Feb 17, 2026 |
| IFP Advisors, Inc | History | No change | 8,170 | 217 | 0.0% | 0.0% | 57 | 0 | 0.0% | Q1 2026 | Apr 13, 2026 |
| JPMORGAN CHASE & CO | History | New | 8,082 | 213 | 0.0% | — | 58 | +8,082 | New | Q1 2026 | May 13, 2026 |
| TopTier Wealth Management, LLC | History | No change | 7,945 | 211 | 0.13% | 0.14% | 59 | 0 | 0.0% | Q1 2026 | May 05, 2026 |
| BARCLAYS PLC | History | Added to | 5,567 | 148 | 0.0% | 0.0% | 60 | +2,783 | 99.96% | Q1 2026 | May 14, 2026 |
| SageView Advisory Group, LLC | History | No change | 5,320 | 142 | 0.0% | 0.0% | 61 | 0 | 0.0% | Q4 2025 | Feb 17, 2026 |
| Financial Network Wealth Advisors LLC | History | No change | 4,740 | 126 | 0.13% | 0.13% | 62 | 0 | 0.0% | Q1 2026 | May 14, 2026 |
| Key Capital Management, INC | History | New | 4,467 | 118 | 0.08% | — | 63 | +4,467 | New | Q1 2026 | May 07, 2026 |
| EVERMAY WEALTH MANAGEMENT LLC | History | No change | 3,000 | 79 | 0.01% | 0.01% | 64 | 0 | 0.0% | Q1 2026 | May 11, 2026 |
| Allworth Financial LP | History | No change | 2,303 | 61 | 0.0% | 0.0% | 65 | 0 | 0.0% | Q1 2026 | May 14, 2026 |
| HARBOUR INVESTMENTS, INC. | History | Reduced | 1,930 | 51 | 0.0% | 0.01% | 66 | -10,829 | -84.87% | Q1 2026 | May 15, 2026 |
| Intentional Wealth Strategies, LLC | History | New | 1,037 | 27 | 0.03% | — | 68 | +1,037 | New | Q1 2026 | May 05, 2026 |
| Capital Analysts, LLC | History | No change | 1,027 | 27 | 0.0% | 0.0% | 67 | 0 | 0.0% | Q1 2026 | May 14, 2026 |
| CWM, LLC | History | Added to | 1,013 | 26 | 0.0% | 0.0% | 69 | +40 | 4.11% | Q1 2026 | May 14, 2026 |
| Noble Wealth Management PBC | History | No change | 1,000 | 26 | 0.01% | 0.01% | 70 | 0 | 0.0% | Q1 2026 | Apr 02, 2026 |
| DHJJ Financial Advisors, Ltd. | History | No change | 538 | 14 | 0.0% | 0.0% | 71 | 0 | 0.0% | Q1 2026 | Apr 09, 2026 |
| CoreCap Advisors, LLC | History | No change | 519 | 13 | 0.0% | 0.0% | 72 | 0 | 0.0% | Q1 2026 | Apr 07, 2026 |
| Lloyd Advisory Services, LLC. | History | New | 259 | 6 | 0.0% | — | 73 | +259 | New | Q1 2026 | May 13, 2026 |
| Kingdom Financial Group LLC. | History | New | 259 | 6 | 0.0% | — | 74 | +259 | New | Q1 2026 | May 13, 2026 |
| Networth Advisors, LLC | History | New | 252 | 6 | 0.0% | — | 75 | +252 | New | Q1 2026 | Apr 22, 2026 |
| GUARDIAN WEALTH ADVISORS, LLC / NC | History | New | 190 | 5 | 0.0% | — | 78 | +190 | New | Q1 2026 | May 15, 2026 |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC | History | No change | 200 | 5 | 0.0% | 0.0% | 76 | 0 | 0.0% | Q1 2026 | May 11, 2026 |
| Aptus Capital Advisors, LLC | History | No change | 190 | 5 | 0.0% | 0.0% | 77 | 0 | 0.0% | Q1 2026 | May 11, 2026 |
| Legacy CG, LLC | History | Closed out | 0 | 0 | — | 2.1% | — | -281,218 | -100.0% | Q1 2026 | May 05, 2026 |
| AXXCESS WEALTH MANAGEMENT, LLC | History | Closed out | 0 | 0 | — | 0.01% | — | -25,474 | -100.0% | Q1 2026 | Apr 29, 2026 |
| Forthright Family Wealth Advisory LLC | History | Closed out | 0 | 0 | — | 0.34% | — | -20,000 | -100.0% | Q1 2026 | May 13, 2026 |
| PTM WEALTH MANAGEMENT, LLC | History | Closed out | 0 | 0 | — | 0.26% | — | -17,294 | -100.0% | Q1 2026 | Apr 08, 2026 |
| FOUNDATIONS INVESTMENT ADVISORS, LLC | History | Closed out | 0 | 0 | — | 0.0% | — | -7,965 | -100.0% | Q1 2026 | May 11, 2026 |
| Trek Financial, LLC | History | Closed out | 0 | 0 | — | 0.01% | — | -7,873 | -100.0% | Q1 2026 | May 13, 2026 |
| OPTIMA CAPITAL LLC | History | Closed out | 0 | 0 | — | 0.05% | — | -3,986 | -100.0% | Q1 2026 | May 04, 2026 |