Innovator ETFs Trust - BNOV
Detailed investor-level table based on 13F positions.
Early Q1 2026 data: only 3 institutional holders reported so far. The full shareholder list will grow as more funds file with the SEC.
Methodology:
Market value and % of portfolio use SEC reported VALUE ($000).
For PUT/CALL positions this reflects reported underlying exposure, not premium cash paid/received.
Details.
Rows: 0
| Investor | History | Status | Shares held | Market value ($000) | % of portfolio | Previous % | Rank | Change in shares | % change in shares | Source | Date reported |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Brookstone Capital Management | History | Added to | 651,205 | 28,954 | 0.33% | 0.01% | 1 | +638,073 | 4858.92% | Q4 2025 | Jan 15, 2026 |
| Penserra Capital Management LLC | History | Reduced | 413,038 | 18,365 | 0.22% | 0.22% | 2 | -15,379 | -3.59% | Q4 2025 | Feb 12, 2026 |
| Lantz Financial LLC | History | Added to | 279,869 | 12,443 | 2.63% | 0.09% | 3 | +270,424 | 2863.14% | Q4 2025 | Jan 14, 2026 |
| Cerity Partners LLC | History | Added to | 209,607 | 9,319 | 0.01% | 0.0% | 4 | +156,363 | 293.67% | Q4 2025 | Feb 11, 2026 |
| OSAIC HOLDINGS, INC. | History | Added to | 182,199 | 8,100 | 0.01% | 0.01% | 5 | +45,432 | 33.22% | Q4 2025 | Feb 17, 2026 |
| COMMONWEALTH EQUITY SERVICES, LLC | History | Added to | 166,179 | 7,388 | 0.01% | 0.01% | 6 | +10,811 | 6.96% | Q4 2025 | Feb 12, 2026 |
| Lido Advisors, LLC | History | New | 117,305 | 5,215 | 0.02% | — | 7 | +117,305 | New | Q4 2025 | Feb 10, 2026 |
| RAYMOND JAMES FINANCIAL INC | History | Added to | 105,276 | 4,680 | 0.0% | 0.0% | 8 | +9,324 | 9.72% | Q4 2025 | Feb 18, 2026 |
| Janney Montgomery Scott LLC | History | Added to | 82,354 | 3,662 | 0.01% | 0.0% | 9 | +66,499 | 419.42% | Q4 2025 | Feb 11, 2026 |
| McAlister, Sweet & Associates, Inc. | History | New | 80,565 | 3,582 | 2.72% | — | 10 | +80,565 | New | Q4 2025 | Jan 02, 2026 |
| Cetera Investment Advisers | History | Added to | 67,719 | 3,011 | 0.0% | 0.0% | 11 | +25,335 | 59.77% | Q4 2025 | Feb 17, 2026 |
| My Personal CFO, LLC | History | New | 65,510 | 2,912 | 1.21% | — | 12 | +65,510 | New | Q4 2025 | Jan 15, 2026 |
| LPL Financial LLC | History | Reduced | 65,274 | 2,902 | 0.0% | 0.0% | 13 | -3,534 | -5.14% | Q4 2025 | Feb 11, 2026 |
| Three Seasons Wealth, LLC | History | No change | 57,973 | 2,577 | 0.25% | 0.25% | 14 | 0 | 0.0% | Q4 2025 | Jan 15, 2026 |
| Buska Wealth Management, LLC | History | Reduced | 57,021 | 2,535 | 0.94% | 1.01% | 15 | -20,320 | -26.27% | Q4 2025 | Jan 22, 2026 |
| ENVESTNET ASSET MANAGEMENT INC | History | Reduced | 45,854 | 2,038 | 0.0% | 0.0% | 16 | -86,376 | -65.32% | Q4 2025 | Feb 10, 2026 |
| MML INVESTORS SERVICES, LLC | History | Reduced | 38,555 | 1,714 | 0.0% | 0.01% | 17 | -20,415 | -34.62% | Q4 2025 | Feb 13, 2026 |
| KESTRA PRIVATE WEALTH SERVICES, LLC | History | Reduced | 36,346 | 1,616 | 0.02% | 0.02% | 18 | -1,675 | -4.41% | Q4 2025 | Jan 29, 2026 |
| Fragasso Financial Advisors Inc | History | Added to | 35,305 | 1,569 | 0.09% | 0.09% | 19 | +1,359 | 4.0% | Q4 2025 | Jan 07, 2026 |
| Beacon Pointe Advisors, LLC | History | Added to | 35,119 | 1,561 | 0.01% | 0.01% | 20 | +3,959 | 12.71% | Q4 2025 | Feb 18, 2026 |
| HighTower Advisors, LLC | History | Added to | 35,056 | 1,558 | 0.0% | 0.0% | 21 | +1,099 | 3.24% | Q4 2025 | Feb 06, 2026 |
| Kestra Advisory Services, LLC | History | Added to | 34,916 | 1,552 | 0.01% | 0.0% | 22 | +10,852 | 45.1% | Q4 2025 | Feb 13, 2026 |
| THOROUGHBRED FINANCIAL SERVICES, LLC | History | Reduced | 31,399 | 1,396 | 0.08% | 0.1% | 23 | -4,962 | -13.65% | Q4 2025 | Feb 10, 2026 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | History | Reduced | 30,793 | 1,369 | 0.0% | 0.0% | 24 | -59,575 | -65.92% | Q4 2025 | Feb 17, 2026 |
| INTEGRAL INVESTMENT ADVISORS, INC. | History | Added to | 30,285 | 1,346 | 0.33% | 0.32% | 25 | +3,300 | 12.23% | Q4 2025 | Feb 06, 2026 |
| MERCER GLOBAL ADVISORS INC /ADV | History | No change | 27,344 | 1,215 | 0.0% | 0.0% | 26 | 0 | 0.0% | Q4 2025 | Feb 18, 2026 |
| Snowden Capital Advisors LLC | History | Added to | 25,181 | 1,119 | 0.03% | 0.02% | 27 | +9,418 | 59.75% | Q4 2025 | Feb 17, 2026 |
| Sigma Planning Corp | History | Added to | 24,451 | 1,087 | 0.03% | 0.03% | 28 | +432 | 1.8% | Q4 2025 | Jan 30, 2026 |
| Arkadios Wealth Advisors | History | New | 24,080 | 1,070 | 0.02% | — | 29 | +24,080 | New | Q4 2025 | Feb 13, 2026 |
| CoreCap Advisors, LLC | History | Reduced | 22,121 | 983 | 0.03% | 0.04% | 30 | -557 | -2.46% | Q4 2025 | Jan 13, 2026 |
| TopTier Wealth Management, LLC | History | New | 21,741 | 966 | 0.66% | — | 31 | +21,741 | New | Q4 2025 | Feb 12, 2026 |
| Cambridge Investment Research Advisors, Inc. | History | Added to | 21,626 | 962 | 0.0% | 0.0% | 32 | +3,868 | 21.78% | Q4 2025 | Feb 05, 2026 |
| Berkshire Money Management, Inc. | History | Added to | 21,410 | 951 | 0.09% | 0.09% | 33 | +661 | 3.19% | Q4 2025 | Jan 27, 2026 |
| BENJAMIN EDWARDS INC | History | No change | 19,300 | 858 | 0.01% | 0.01% | 34 | 0 | 0.0% | Q4 2025 | Feb 02, 2026 |
| FSA Advisors, Inc. | History | Added to | 19,216 | 854 | 0.59% | 0.53% | 35 | +3,692 | 23.78% | Q4 2025 | Feb 02, 2026 |
| Chris Bulman Inc | History | New | 18,682 | 830 | 0.37% | — | 36 | +18,682 | New | Q4 2025 | Jan 14, 2026 |
| TRUIST FINANCIAL CORP | History | Added to | 18,230 | 810 | 0.0% | 0.0% | 37 | +8,775 | 92.81% | Q4 2025 | Feb 02, 2026 |
| Spire Wealth Management | History | Added to | 16,895 | 751 | 0.03% | 0.01% | 38 | +11,944 | 241.24% | Q4 2025 | Jan 14, 2026 |
| Beacon Financial Advisory LLC | History | Added to | 16,314 | 725 | 0.17% | 0.12% | 39 | +4,270 | 35.45% | Q4 2025 | Feb 17, 2026 |
| Concurrent Investment Advisors, LLC | History | Reduced | 15,448 | 686 | 0.01% | 0.01% | 40 | -603 | -3.76% | Q4 2025 | Jan 29, 2026 |
| Weaver Consulting Group | History | New | 15,023 | 667 | 0.16% | — | 41 | +15,023 | New | Q4 2025 | Feb 10, 2026 |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC | History | Reduced | 14,213 | 631 | 0.09% | 0.1% | 42 | -646 | -4.35% | Q4 2025 | Feb 09, 2026 |
| BCS Wealth Management | History | Added to | 14,146 | 628 | 0.06% | 0.07% | 43 | +6,989 | 97.65% | Q4 2025 | Jan 26, 2026 |
| PRINCIPAL SECURITIES, INC. | History | Added to | 13,543 | 602 | 0.01% | 0.01% | 44 | +1,230 | 9.99% | Q4 2025 | Feb 12, 2026 |
| Arax Advisory Partners | History | New | 13,309 | 591 | 0.02% | — | 45 | +13,309 | New | Q4 2025 | Feb 13, 2026 |
| FOUNDATIONS INVESTMENT ADVISORS, LLC | History | Added to | 13,114 | 583 | 0.01% | 0.0% | 46 | +6,543 | 99.57% | Q4 2025 | Feb 10, 2026 |
| FIRST COMMONWEALTH FINANCIAL CORP /PA/ | History | New | 12,939 | 575 | 0.09% | — | 47 | +12,939 | New | Q4 2025 | Feb 18, 2026 |
| McAdam, LLC | History | No change | 12,730 | 566 | 0.03% | 0.03% | 48 | 0 | 0.0% | Q4 2025 | Feb 13, 2026 |
| Trek Financial, LLC | History | Added to | 11,864 | 527 | 0.03% | 0.01% | 49 | +6,110 | 106.19% | Q4 2025 | Feb 04, 2026 |
| Secure Asset Management, LLC | History | New | 11,783 | 523 | 0.08% | — | 50 | +11,783 | New | Q4 2025 | Jan 20, 2026 |
| Global Assets Advisory, LLC | History | Reduced | 10,953 | 487 | 0.14% | 0.14% | 51 | -118 | -1.07% | Q4 2025 | Feb 09, 2026 |
| Vantage Financial Partners, LLC | History | Added to | 10,802 | 480 | 0.1% | 0.06% | 52 | +4,451 | 70.08% | Q4 2025 | Feb 03, 2026 |
| WPWealth LLP | History | Added to | 10,579 | 470 | 0.07% | 0.03% | 53 | +5,801 | 121.41% | Q4 2025 | Feb 13, 2026 |
| Retirement Planning Group, LLC | History | Added to | 10,338 | 459 | 0.02% | 0.01% | 54 | +607 | 6.24% | Q4 2025 | Feb 03, 2026 |
| DHJJ Financial Advisors, Ltd. | History | Added to | 10,318 | 458 | 0.15% | 0.14% | 55 | +686 | 7.12% | Q4 2025 | Jan 23, 2026 |
| AlphaStar Capital Management, LLC | History | New | 10,192 | 453 | 0.03% | — | 56 | +10,192 | New | Q4 2025 | Feb 02, 2026 |
| AXXCESS WEALTH MANAGEMENT, LLC | History | Added to | 9,505 | 422 | 0.01% | 0.01% | 57 | +890 | 10.33% | Q4 2025 | Feb 19, 2026 |
| AE Wealth Management LLC | History | Added to | 9,045 | 402 | 0.0% | 0.0% | 58 | +333 | 3.82% | Q4 2025 | Jan 26, 2026 |
| CRA Financial Services, LLC | History | Reduced | 8,355 | 371 | 0.05% | 0.05% | 59 | -500 | -5.65% | Q4 2025 | Jan 16, 2026 |
| CreativeOne Wealth, LLC | History | Added to | 7,980 | 354 | 0.01% | 0.01% | 60 | +37 | 0.47% | Q4 2025 | Feb 13, 2026 |
| Main Street Financial Solutions, LLC | History | Added to | 7,762 | 345 | 0.03% | 0.02% | 61 | +1,622 | 26.42% | Q4 2025 | Feb 17, 2026 |
| World Investment Advisors | History | New | 7,414 | 329 | 0.01% | — | 62 | +7,414 | New | Q4 2025 | Mar 12, 2026 |
| WEDBUSH SECURITIES INC | History | Reduced | 7,132 | 317 | 0.01% | 0.03% | 63 | -13,784 | -65.9% | Q4 2025 | Feb 12, 2026 |
| Steward Partners Investment Advisory, LLC | History | Added to | 7,070 | 314 | 0.0% | 0.0% | 64 | +1,795 | 34.03% | Q4 2025 | Feb 12, 2026 |
| Diligent Investors, LLC | History | New | 7,000 | 311 | 0.08% | — | 65 | +7,000 | New | Q4 2025 | Jan 23, 2026 |
| INTEGRITY ALLIANCE, LLC. | History | New | 6,794 | 302 | 0.01% | — | 66 | +6,794 | New | Q4 2025 | Feb 09, 2026 |
| Stratos Wealth Advisors, LLC | History | Added to | 6,706 | 298 | 0.01% | 0.01% | 67 | +1,526 | 29.46% | Q4 2025 | Jan 20, 2026 |
| CALIBER WEALTH MANAGEMENT, LLC / KS | History | No change | 6,671 | 296 | 0.03% | 0.03% | 68 | 0 | 0.0% | Q4 2025 | Jan 28, 2026 |
| RETIREMENT INCOME SOLUTIONS, INC | History | No change | 6,459 | 287 | 0.05% | 0.05% | 69 | 0 | 0.0% | Q4 2025 | Jan 27, 2026 |
| RFG Advisory, LLC | History | Reduced | 6,322 | 281 | 0.01% | 0.01% | 70 | -986 | -13.49% | Q4 2025 | Feb 03, 2026 |
| Krilogy Financial LLC | History | No change | 5,874 | 263 | 0.01% | 0.01% | 71 | 0 | 0.0% | Q4 2025 | Jan 27, 2026 |
| CORRADO ADVISORS, LLC | History | New | 5,666 | 251 | 0.13% | — | 72 | +5,666 | New | Q4 2025 | Feb 10, 2026 |
| IMG Wealth Management, Inc. | History | New | 5,588 | 248 | 0.16% | — | 73 | +5,588 | New | Q4 2025 | Feb 05, 2026 |
| GTS SECURITIES LLC | History | Reduced | 5,510 | 244 | 0.01% | 0.02% | 74 | -5,380 | -49.4% | Q4 2025 | Feb 13, 2026 |
| D.B. Root & Company, LLC | History | New | 5,479 | 243 | 0.06% | — | 75 | +5,479 | New | Q4 2025 | Feb 03, 2026 |
| Berger Financial Group, Inc | History | Reduced | 5,404 | 240 | 0.01% | 0.02% | 76 | -829 | -13.3% | Q4 2025 | Jan 27, 2026 |
| Pinnacle Wealth Management Group, Inc. | History | Added to | 5,325 | 236 | 0.12% | 0.11% | 77 | +300 | 5.97% | Q4 2025 | Jan 23, 2026 |
| Advisory Services Network, LLC | History | No change | 5,281 | 234 | 0.0% | 0.0% | 78 | 0 | 0.0% | Q4 2025 | Feb 17, 2026 |
| Visionary Wealth Advisors | History | No change | 5,142 | 228 | 0.01% | 0.01% | 79 | 0 | 0.0% | Q4 2025 | Feb 13, 2026 |
| OLD MISSION CAPITAL LLC | History | Reduced | 4,575 | 203 | 0.0% | 0.01% | 80 | -3,400 | -42.63% | Q4 2025 | Feb 17, 2026 |
| HARBOUR INVESTMENTS, INC. | History | Reduced | 2,479 | 110 | 0.0% | 0.0% | 81 | -1,236 | -33.27% | Q4 2025 | Feb 09, 2026 |
| WealthShield Partners, LLC | History | No change | 2,300 | 102 | 0.01% | 0.01% | 82 | 0 | 0.0% | Q4 2025 | Feb 03, 2026 |
| IFP Advisors, Inc | History | Added to | 2,278 | 101 | 0.0% | 0.0% | 83 | +1,608 | 240.0% | Q4 2025 | Feb 06, 2026 |
| AdvisorNet Financial, Inc | History | Reduced | 1,984 | 88 | 0.0% | 0.01% | 84 | -264 | -11.74% | Q4 2025 | Jan 20, 2026 |
| SageView Advisory Group, LLC | History | New | 1,200 | 53 | 0.0% | — | 85 | +1,200 | New | Q4 2025 | Feb 17, 2026 |
| CREATIVE FINANCIAL DESIGNS INC /ADV | History | No change | 1,000 | 44 | 0.0% | 0.0% | 86 | 0 | 0.0% | Q4 2025 | Feb 06, 2026 |
| BANK OF MONTREAL /CAN/ | History | No change | 970 | 43 | 0.0% | 0.0% | 87 | 0 | 0.0% | Q4 2025 | Feb 12, 2026 |
| Orion Capital Management LLC | History | No change | 940 | 41 | 0.01% | 0.01% | 88 | 0 | 0.0% | Q4 2025 | Feb 03, 2026 |
| Financial Network Wealth Advisors LLC | History | No change | 500 | 22 | 0.02% | 0.02% | 89 | 0 | 0.0% | Q4 2025 | Feb 13, 2026 |
| Keating Financial Advisory Services, Inc. | History | New | 213 | 9 | 0.0% | — | 91 | +213 | New | Q4 2025 | Feb 09, 2026 |
| Sound Income Strategies, LLC | History | No change | 220 | 9 | 0.0% | 0.0% | 90 | 0 | 0.0% | Q4 2025 | Jan 21, 2026 |
| Jessup Wealth Management, Inc | History | New | 170 | 7 | 0.0% | — | 92 | +170 | New | Q4 2025 | Feb 11, 2026 |
| CITADEL ADVISORS LLC | History | Closed out | 0 | 0 | — | 0.0% | — | -22,718 | -100.0% | Q3 2025 | Nov 14, 2025 |
| UBS Group AG | History | Closed out | 0 | 0 | — | 0.0% | — | -18,141 | -100.0% | Q3 2025 | Nov 13, 2025 |
| GOLDMAN SACHS GROUP INC | History | Closed out | 0 | 0 | — | 0.0% | — | -9,473 | -100.0% | Q3 2025 | Nov 14, 2025 |
| INTERNATIONAL ASSETS INVESTMENT MANAGEMENT, LLC | History | Closed out | 0 | 0 | — | 0.02% | — | -7,160 | -100.0% | Q3 2025 | Oct 31, 2025 |
| JPMORGAN CHASE & CO | History | Closed out | 0 | 0 | — | 0.0% | — | -4,070 | -100.0% | Q3 2025 | Nov 26, 2025 |
| BARCLAYS PLC | History | Closed out | 0 | 0 | — | 0.0% | — | -3,700 | -100.0% | Q3 2025 | Mar 31, 2026 |
| MORGAN STANLEY | History | Closed out | 0 | 0 | — | 0.0% | — | -1,979 | -100.0% | Q3 2025 | Nov 14, 2025 |