Innovator ETFs Trust - BUFF

Detailed investor-level table based on 13F positions.

Shareholders (13F)

Quarter: Q4 2025 · Compare: Q3 2025
13D/13G major owners: Ownership tab.
Methodology: Market value and % of portfolio use SEC reported VALUE ($000). For PUT/CALL positions this reflects reported underlying exposure, not premium cash paid/received. Details.
Rows: 0
Investor History Status Shares held Market value ($000) % of portfolio Previous % Rank Change in shares % change in shares Source Date reported
LPL Financial LLC History Reduced 1,307,748 65,204 0.02% 0.02% 1 -413,632 -24.03% Q4 2025 Feb 11, 2026
MERCER GLOBAL ADVISORS INC /ADV History Reduced 794,629 39,620 0.06% 0.07% 2 -121,091 -13.22% Q4 2025 Feb 18, 2026
Cetera Investment Advisers History Added to 612,919 30,560 0.03% 0.03% 3 +50,460 8.97% Q4 2025 Feb 17, 2026
ENVESTNET ASSET MANAGEMENT INC History Reduced 561,791 28,010 0.01% 0.02% 4 -728,742 -56.47% Q4 2025 Feb 10, 2026
OSAIC HOLDINGS, INC. History Added to 539,562 26,902 0.04% 0.04% 5 +22,412 4.33% Q4 2025 Feb 17, 2026
GGM Financials LLC History Added to 524,690 26,161 12.71% 12.65% 6 +11,138 2.17% Q4 2025 Feb 04, 2026
Kingsview Wealth Management, LLC History Added to 514,676 25,661 0.37% 0.38% 7 +11,784 2.34% Q4 2025 Feb 09, 2026
Prasad Wealth Partners, LLC History Added to 392,553 19,572 5.22% 5.24% 8 +7,972 2.07% Q4 2025 Jan 27, 2026
Janney Montgomery Scott LLC History Added to 340,082 16,956 0.04% 0.04% 9 +15,422 4.75% Q4 2025 Feb 11, 2026
Holos Integrated Wealth LLC History Added to 324,434 16,218 9.05% 8.99% 10 +9,414 2.99% Q4 2025 Jan 05, 2026
LifeWealth Investments, LLC History Added to 266,849 13,305 4.21% 3.76% 11 +33,054 14.14% Q4 2025 Jan 26, 2026
RAYMOND JAMES FINANCIAL INC History Added to 233,411 11,637 0.0% 0.0% 12 +70,102 42.93% Q4 2025 Feb 18, 2026
Mutual Advisors, LLC History Added to 217,378 10,838 0.23% 0.23% 13 +1,735 0.8% Q4 2025 Feb 02, 2026
COMMONWEALTH EQUITY SERVICES, LLC History Reduced 212,090 10,574 0.01% 0.02% 14 -58,391 -21.59% Q4 2025 Feb 12, 2026
Cambridge Investment Research Advisors, Inc. History Added to 183,431 9,146 0.02% 0.02% 15 +11,171 6.48% Q4 2025 Feb 05, 2026
HighTower Advisors, LLC History Added to 180,414 8,995 0.01% 0.01% 16 +4,198 2.38% Q4 2025 Feb 06, 2026
Buska Wealth Management, LLC History Reduced 174,488 8,699 3.21% 2.97% 17 -28,210 -13.92% Q4 2025 Jan 22, 2026
World Investment Advisors History Added to 150,628 7,510 0.12% 0.0% 18 +146,136 3253.25% Q4 2025 Mar 12, 2026
Kestra Advisory Services, LLC History Added to 141,542 7,057 0.03% 0.03% 19 +9,114 6.88% Q4 2025 Feb 13, 2026
KFG WEALTH MANAGEMENT, LLC History Reduced 137,212 6,841 0.91% 3.26% 20 -324,697 -70.29% Q4 2025 Jan 21, 2026
GWN SECURITIES INC. History Added to 126,240 6,294 1.27% 1.25% 21 +15,935 14.45% Q4 2025 Feb 11, 2026
HARBOUR INVESTMENTS, INC. History Reduced 126,207 6,292 0.13% 0.16% 22 -15,971 -11.23% Q4 2025 Feb 09, 2026
Forvis Mazars Wealth Advisors, LLC History Reduced 123,071 6,136 0.12% 0.13% 23 -10,561 -7.9% Q4 2025 Feb 10, 2026
MML INVESTORS SERVICES, LLC History Added to 107,610 5,365 0.01% 0.01% 24 +19,559 22.21% Q4 2025 Feb 13, 2026
Garden State Investment Advisory Services LLC History Reduced 101,622 5,066 1.12% 1.11% 25 -291 -0.29% Q4 2025 Feb 17, 2026
Visionary Wealth Advisors History Reduced 86,669 4,321 0.19% 0.21% 26 -7,381 -7.85% Q4 2025 Feb 13, 2026
Core Wealth Advisors, Inc. History Added to 82,572 4,117 1.07% 1.0% 27 +3,868 4.91% Q4 2025 Feb 17, 2026
Merit Financial Group, LLC History Added to 81,127 4,044 0.03% 0.03% 28 +5,102 6.71% Q4 2025 Jan 26, 2026
Seros Financial, LLC History Added to 79,137 3,945 2.31% 2.24% 29 +3,208 4.22% Q4 2025 Feb 06, 2026
Blue Trust, Inc. History Added to 72,955 3,637 0.04% 0.04% 30 +6,512 9.8% Q4 2025 Jan 16, 2026
CreativeOne Wealth, LLC History Reduced 72,623 3,620 0.09% 0.09% 31 -877 -1.19% Q4 2025 Feb 13, 2026
Stratos Wealth Partners, LTD. History Added to 67,893 3,385 0.04% 0.03% 32 +13,675 25.22% Q4 2025 Jan 20, 2026
Concurrent Investment Advisors, LLC History Added to 64,721 3,226 0.04% 0.03% 33 +31,887 97.12% Q4 2025 Jan 29, 2026
COLUMBIA ADVISORY PARTNERS LLC History Added to 55,183 2,751 1.87% 1.02% 34 +24,941 82.47% Q4 2025 Jan 22, 2026
Glen Eagle Advisors, LLC History Reduced 55,087 2,746 0.37% 0.39% 35 -2,679 -4.64% Q4 2025 Feb 13, 2026
Andina Capital Management, LLC History Added to 54,168 2,700 1.63% 1.39% 36 +3,920 7.8% Q4 2025 Feb 12, 2026
Wealthcare Advisory Partners LLC History Added to 52,034 2,594 0.05% 0.05% 37 +6,632 14.61% Q4 2025 Jan 14, 2026
Southland Equity Partners LLC History Reduced 50,490 2,517 0.5% 0.51% 38 -1,414 -2.72% Q4 2025 Jan 14, 2026
Advisory Services Network, LLC History Added to 48,577 2,422 0.03% 0.03% 39 +1,234 2.61% Q4 2025 Feb 17, 2026
Focus Financial Network, Inc. History Reduced 47,306 2,358 0.08% 0.09% 40 -6,409 -11.93% Q4 2025 Jan 12, 2026
MILESTONE ASSET MANAGEMENT, LLC History Reduced 45,319 2,259 0.43% 0.43% 41 -1,261 -2.71% Q4 2025 Jan 28, 2026
AXXCESS WEALTH MANAGEMENT, LLC History Added to 45,192 2,253 0.04% 0.04% 42 +7,795 20.84% Q4 2025 Feb 19, 2026
OLD MISSION CAPITAL LLC History New 44,096 2,198 0.05% 43 +44,096 New Q4 2025 Feb 17, 2026
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC History Reduced 43,388 2,177 0.0% 0.0% 44 -1,839 -4.07% Q4 2025 Jan 08, 2026
Diligent Investors, LLC History Reduced 41,595 2,073 0.51% 0.51% 45 -115 -0.28% Q4 2025 Jan 23, 2026
JDM Financial Group LLC History Reduced 40,867 2,037 0.79% 0.86% 46 -1,241 -2.95% Q4 2025 Feb 02, 2026
Comprehensive Financial Consultants Institutional, Inc. History Added to 40,516 2,020 0.61% 0.59% 47 +1,242 3.16% Q4 2025 Jan 29, 2026
Lineweaver Wealth Advisors, LLC History No change 39,917 1,990 0.27% 0.29% 48 0 0.0% Q4 2025 Jan 14, 2026
Financial Network Wealth Advisors LLC History Reduced 39,636 1,976 2.06% 2.16% 49 -778 -1.93% Q4 2025 Feb 13, 2026
Soltis Investment Advisors LLC History Reduced 36,480 1,818 0.12% 0.12% 50 -316 -0.86% Q4 2025 Apr 02, 2026
VESTIA PERSONAL WEALTH ADVISORS History Reduced 33,874 1,697 0.86% 1.02% 51 -2,284 -6.32% Q4 2025 Jan 27, 2026
DIVERSIFY WEALTH MANAGEMENT, LLC History Added to 32,337 1,625 0.08% 0.09% 52 +250 0.78% Q4 2025 Feb 03, 2026
Patriot Financial Group Insurance Agency, LLC History Added to 32,006 1,595 0.19% 0.19% 53 +1,356 4.42% Q4 2025 Jan 26, 2026
SeaCrest Wealth Management, LLC History Added to 31,028 1,555 0.16% 0.08% 54 +14,973 93.26% Q4 2025 Jan 12, 2026
PLANWISER FINANCIAL, LLC History Reduced 30,938 1,550 1.16% 1.52% 55 -7,763 -20.06% Q4 2025 Feb 13, 2026
Sound View Wealth Advisors Group, LLC History No change 29,700 1,480 0.1% 0.1% 56 0 0.0% Q4 2025 Jan 08, 2026
Wisconsin Wealth Advisors, LLC History Added to 27,698 1,381 1.35% 1.0% 57 +6,154 28.56% Q4 2025 Jan 07, 2026
Collaborative Wealth Managment Inc. History Reduced 27,691 1,380 0.49% 0.56% 58 -587 -2.08% Q4 2025 Feb 09, 2026
HAZLETT, BURT & WATSON, INC. History Added to 27,365 1,364 0.44% 0.45% 59 +1,080 4.11% Q4 2025 Feb 10, 2026
City Center Advisors, LLC History Added to 27,119 1,352 1.24% 0.96% 60 +6,851 33.8% Q4 2025 Jan 05, 2026
Brookstone Capital Management History Reduced 26,677 1,330 0.02% 0.04% 61 -47,149 -63.87% Q4 2025 Jan 15, 2026
PRINCIPAL SECURITIES, INC. History Added to 26,212 1,306 0.02% 0.02% 62 +6,637 33.91% Q4 2025 Feb 12, 2026
Advisor Resource Council History Reduced 25,951 1,293 0.46% 1.78% 63 -1,035 -3.84% Q4 2025 Feb 10, 2026
SageView Advisory Group, LLC History Reduced 23,484 1,170 0.04% 0.05% 64 -5,749 -19.67% Q4 2025 Feb 17, 2026
OFC FINANCIAL PLANNING, LLC History Added to 23,394 1,166 1.11% 1.06% 65 +1,376 6.25% Q4 2025 Feb 04, 2026
Beacon Pointe Advisors, LLC History Added to 22,926 1,143 0.01% 0.01% 66 +9,828 75.03% Q4 2025 Feb 18, 2026
Weaver Consulting Group History Added to 20,699 1,032 0.25% 0.23% 67 +2,524 13.89% Q4 2025 Feb 10, 2026
Private Advisor Group, LLC History Reduced 20,692 1,031 0.0% 0.01% 68 -835 -3.88% Q4 2025 Feb 17, 2026
TopTier Wealth Management, LLC History New 20,288 1,011 0.69% 69 +20,288 New Q4 2025 Feb 12, 2026
CAPTRUST FINANCIAL ADVISORS History Added to 19,333 963 0.0% 0.0% 70 +995 5.43% Q4 2025 Feb 17, 2026
Steward Partners Investment Advisory, LLC History Reduced 19,183 956 0.01% 0.01% 71 -202 -1.04% Q4 2025 Feb 12, 2026
Atria Investments, Inc History Reduced 18,815 938 0.01% 0.01% 72 -61 -0.32% Q4 2025 Feb 05, 2026
Strategic Blueprint, LLC History No change 18,436 919 0.05% 0.04% 73 0 0.0% Q4 2025 Jan 30, 2026
Signal Advisors Wealth, LLC History Added to 16,795 837 0.07% 0.05% 74 +4,807 40.1% Q4 2025 Jan 13, 2026
Prospera Financial Services Inc History New 16,607 827 0.01% 75 +16,607 New Q4 2025 Feb 09, 2026
TRUIST FINANCIAL CORP History Added to 16,311 813 0.0% 0.0% 76 +5,278 47.84% Q4 2025 Feb 02, 2026
Beacon Financial Advisory LLC History Added to 16,311 813 0.19% 0.18% 77 +527 3.34% Q4 2025 Feb 17, 2026
Western Wealth Management, LLC History New 15,417 768 0.04% 78 +15,417 New Q4 2025 Feb 05, 2026
J.W. COLE ADVISORS, INC. History No change 15,031 749 0.02% 0.01% 79 0 0.0% Q4 2025 Feb 11, 2026
Nicholson Meyer Capital Management, Inc. History Added to 14,918 743 0.56% 0.35% 80 +5,685 61.57% Q4 2025 Jan 28, 2026
MARIPAU WEALTH MANAGEMENT LLC History Added to 14,839 736 0.34% 0.24% 81 +4,881 49.02% Q4 2025 Feb 17, 2026
BLUEDOOR PRIVATE WEALTH, LLC History New 13,905 693 0.32% 82 +13,905 New Q4 2025 Feb 17, 2026
OneDigital Investment Advisors LLC History Reduced 13,533 674 0.01% 0.01% 83 -4,300 -24.11% Q4 2025 Feb 13, 2026
Sovran Advisors, LLC History Reduced 13,155 659 0.06% 0.06% 84 -502 -3.68% Q4 2025 Jan 20, 2026
Orion Porfolio Solutions, LLC History Added to 12,290 612 0.0% 0.0% 85 +4,799 64.06% Q4 2025 Feb 12, 2026
SOUTHERN CAPITAL ADVISORS, LLC History Added to 12,265 611 0.28% 0.28% 86 +139 1.15% Q4 2025 Jan 28, 2026
CoreCap Advisors, LLC History Reduced 11,954 596 0.02% 0.02% 87 -1,354 -10.17% Q4 2025 Jan 13, 2026
INTEGRAL INVESTMENT ADVISORS, INC. History Added to 11,629 579 0.14% 0.13% 88 +2,000 20.77% Q4 2025 Feb 06, 2026
CHAPMAN FINANCIAL GROUP, LLC History Added to 11,521 574 0.39% 0.29% 89 +2,950 34.42% Q4 2025 Feb 02, 2026
FOUNDERS FINANCIAL SECURITIES LLC History Added to 11,229 559 0.03% 0.03% 90 +1,171 11.64% Q4 2025 Feb 10, 2026
Trek Financial, LLC History No change 10,629 529 0.03% 0.03% 91 0 0.0% Q4 2025 Feb 04, 2026
Applied Capital LLC History Added to 10,597 528 0.2% 0.16% 92 +2,288 27.54% Q4 2025 Jan 16, 2026
CALIBER WEALTH MANAGEMENT, LLC / KS History Added to 10,123 504 0.05% 0.05% 93 +1,603 18.81% Q4 2025 Jan 28, 2026
SUSQUEHANNA INTERNATIONAL GROUP, LLP History Reduced 10,043 500 0.0% 0.0% 94 -27,629 -73.34% Q4 2025 Feb 17, 2026
JANE STREET GROUP, LLC History Reduced 10,012 499 0.0% 0.0% 95 -33,781 -77.14% Q4 2025 Feb 12, 2026
AdvisorNet Financial, Inc History Reduced 9,698 483 0.03% 0.03% 96 -459 -4.52% Q4 2025 Jan 20, 2026
Onyx Bridge Wealth Group LLC History Reduced 9,496 473 0.05% 0.05% 97 -254 -2.61% Q4 2025 Feb 18, 2026
WEBSTER BANK, N. A. History New 8,934 445 0.04% 98 +8,934 New Q4 2025 Jan 23, 2026
Bellwether Advisors, LLC History No change 8,396 418 0.07% 0.07% 99 0 0.0% Q4 2025 Feb 09, 2026
NewEdge Advisors, LLC History Reduced 8,241 410 0.0% 0.0% 100 -250 -2.94% Q4 2025 Feb 18, 2026
IMG Wealth Management, Inc. History No change 6,953 346 0.22% 0.23% 101 0 0.0% Q4 2025 Feb 05, 2026
Harvest Investment Services, LLC History No change 6,900 344 0.06% 0.07% 102 0 0.0% Q4 2025 Feb 17, 2026
Capital Square, LLC History Reduced 6,807 339 0.17% 0.23% 103 -2,579 -27.48% Q4 2025 Feb 13, 2026
Triton Financial Group Inc History Reduced 6,479 323 0.21% 0.22% 104 -263 -3.9% Q4 2025 Feb 03, 2026
Stegent Equity Advisors, Inc. History Reduced 6,460 322 0.25% 0.41% 105 -3,866 -37.44% Q4 2025 Jan 14, 2026
DHJJ Financial Advisors, Ltd. History Reduced 6,314 314 0.1% 0.11% 107 -485 -7.13% Q4 2025 Jan 23, 2026
Clear Creek Financial Management, LLC History No change 6,303 314 0.03% 0.03% 106 0 0.0% Q4 2025 Jan 23, 2026
CHANNEL WEALTH LLC History Reduced 6,000 299 0.08% 0.1% 108 -1,440 -19.35% Q4 2025 Feb 03, 2026
COFG Advisors, LLC History New 5,949 296 0.07% 109 +5,949 New Q4 2025 Feb 10, 2026
IFP Advisors, Inc History Reduced 5,871 292 0.01% 0.01% 110 -590 -9.13% Q4 2025 Feb 06, 2026
RED CRANE WEALTH MANAGEMENT, LLC History No change 5,780 288 0.24% 0.24% 111 0 0.0% Q4 2025 Feb 03, 2026
Rothschild Wealth LLC History New 4,913 244 0.02% 112 +4,913 New Q4 2025 Feb 17, 2026
Bedel Financial Consulting, Inc. History No change 4,883 243 0.03% 0.03% 113 0 0.0% Q4 2025 Jan 28, 2026
NATIONS FINANCIAL GROUP INC, /IA/ /ADV History Added to 4,799 239 0.01% 0.01% 114 +14 0.29% Q4 2025 Jan 26, 2026
Empower Advisory Group, LLC History New 4,413 220 0.0% 115 +4,413 New Q4 2025 Feb 12, 2026
VestGen Advisors, LLC History Reduced 4,422 220 0.01% 0.01% 116 -4,051 -47.81% Q4 2025 Feb 17, 2026
Capital Investment Advisory Services, LLC History Added to 3,532 176 0.01% 0.01% 117 +231 7.0% Q4 2025 Jan 21, 2026
HARBOR INVESTMENT ADVISORY, LLC History No change 3,230 161 0.01% 0.01% 118 0 0.0% Q4 2025 Jan 07, 2026
Allworth Financial LP History New 3,054 152 0.0% 119 +3,054 New Q4 2025 Feb 05, 2026
MPWM ADVISORY SOLUTIONS, LLC History Reduced 2,700 134 0.07% 0.45% 120 -12,660 -82.42% Q4 2025 Feb 17, 2026
BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC History No change 1,649 82 0.01% 0.01% 121 0 0.0% Q4 2025 Feb 09, 2026
JPMORGAN CHASE & CO History Reduced 1,481 73 0.0% 0.0% 122 -186 -11.16% Q4 2025 Feb 11, 2026
Geneos Wealth Management Inc. History No change 1,058 52 0.0% 0.0% 123 0 0.0% Q4 2025 Jan 28, 2026
NBC SECURITIES, INC. History No change 934 46 0.0% 0.0% 124 0 0.0% Q4 2025 Jan 29, 2026
AE Wealth Management LLC History Reduced 830 41 0.0% 0.0% 125 -111 -11.8% Q4 2025 Jan 26, 2026
Wilmington Savings Fund Society, FSB History No change 758 37 0.0% 0.0% 126 0 0.0% Q4 2025 Feb 12, 2026
Global Retirement Partners, LLC History Reduced 700 34 0.0% 0.0% 127 -19 -2.64% Q4 2025 Feb 06, 2026
Golden State Wealth Management, LLC History No change 555 27 0.0% 0.0% 128 0 0.0% Q4 2025 Feb 13, 2026
THURSTON, SPRINGER, MILLER, HERD & TITAK, INC. History New 511 25 0.01% 129 +511 New Q4 2025 Jan 20, 2026
UBS Group AG History New 350 17 0.0% 131 +350 New Q4 2025 Jan 29, 2026
CWM, LLC History No change 346 17 0.0% 0.0% 130 0 0.0% Q4 2025 Jan 26, 2026
MORGAN STANLEY History No change 295 14 0.0% 0.0% 132 0 0.0% Q4 2025 Feb 13, 2026
Capital Advisors, Ltd. LLC History No change 285 14 0.0% 0.0% 133 0 0.0% Q4 2025 Jan 21, 2026
Cheviot Value Management, LLC History No change 244 12 0.0% 0.0% 134 0 0.0% Q4 2025 Feb 03, 2026
WELLS FARGO & COMPANY/MN History New 200 9 0.0% 135 +200 New Q4 2025 Feb 13, 2026
Colonial Trust Co / SC History No change 121 6 0.0% 0.0% 136 0 0.0% Q4 2025 Feb 12, 2026
MCGUIRE CAPITAL ADVISORS INC History New 41 2 0.0% 137 +41 New Q4 2025 Feb 19, 2026
IFG Advisory, LLC History Closed out 0 0 0.06% -28,650 -100.0% Q3 2025 Nov 12, 2025
GPS Wealth Strategies Group, LLC History Closed out 0 0 0.07% -12,669 -100.0% Q3 2025 Nov 03, 2025
GOLDMAN SACHS GROUP INC History Closed out 0 0 0.0% -9,966 -100.0% Q3 2025 Nov 14, 2025
Bank of New York Mellon Corp History Closed out 0 0 0.0% -8,370 -100.0% Q3 2025 Nov 03, 2025
BLVD Private Wealth, LLC History Closed out 0 0 0.28% -6,626 -100.0% Q3 2025 Oct 29, 2025
Sigma Planning Corp History Closed out 0 0 0.01% -4,246 -100.0% Q3 2025 Nov 10, 2025
BANK OF AMERICA CORP /DE/ History Closed out 0 0 0.0% -3,733 -100.0% Q3 2025 Feb 03, 2026
MAI Capital Management History Closed out 0 0 0.0% -137 -100.0% Q3 2025 Nov 10, 2025
FMR LLC History New 5 0 +5 New Q4 2025 Feb 17, 2026